WHAT IS CU VALUES?

CU Values is an exciting new program from NWCUA that highlights the value of credit union membership.

The program will include 200+ unique and compelling offers at local merchants throughout the region to reinforce the fact that credit unions support our community and offer smart ways to save money.

The free Android and iOS apps use location awareness to automatically notify users when they are near a special offer from a nearby merchant.

Can People Who do not Belong to A CU Use This?

YES! – We’re building this for consumers who are credit union members as well as others who may be interested in joining. Think of this like the “Got milk?” campaign. Even if you aren’t a milk drinker, the exposure to the campaign reinforces the wholesomeness of milk. It’s the same with CU Values – even if you aren’t a member of a credit union, you should download this app for great local savings.


HOW DO NWCUA MEMBER CUs PARTICIPATE?

Interested in additional exposure? A “CU Values Share” includes:

Once you sign up to participate, marketing the CU Values app to your members is turn-key. Just download these templates and customize them with your credit union branding—it’s that simple!

CUValues_Logo, CUValues_Posters, CUValues_Flyers, CUValues_WebAds, Editable PDFs, and Social Media Samples.

Snip of poster

Interested in your own branded version for your members? Contact Larky at 415.952.7598 for details.


How many CU Values shares do you need?

ONE SHARE = $150/MONTH

Purchase multiple shares to support the initiative and increase your exposure. For example, three shares provides 3X the power.

SUGGESTED PARTICIPATION BY ASSET SIZE:

CU Values is free for all NWCUA member credit unions to promote in their community.


BENEFITS

FOR OUR REGION:

FOR YOUR CREDIT UNION:


SIGN US UP!
Download the App!