advocateWe’ve reimagined the entire lending experience to allow consumers and lenders to move easily through the loan process. Origence’s origination solutions can power your lending from application to closing, and every step in-between. And with our unrivaled modular architecture, you can have Origence drive your entire origination process, or seamlessly use the module(s) that work best for your team.

Origence delivers the ultimate origination experience. For 25 years as CU Direct, we’ve helped lenders increase loan volume and income, create efficiencies, and fuel growth through our automotive, lending, and strategic solutions. Under the Origence brand, our next generation technology solutions and services span across indirect lending, mortgage and consumer loan origination, digital retail, analytics, marketing and CRM, auto shopping, identity theft solutions, consulting, and outsourced loan processing. We help financial institutions optimize the customer experience, leveraging integrated solutions to bring efficiency, productivity, and profitability to lenders.